Monday, 24 February 2014

10 Tips to Turn Your Startup Dream Into a Reality



Every entrepreneurial venture starts with a good idea, evolves to a bunch of amazing ideas, and with any luck, ends up as a successful business.

But how do you move from that first idea to your final success? In our book, Small Business, BIG Vision, my brother and I talk a lot about this. We discuss how having a big vision is so important, but that it doesn't mean anything if nothing comes of it.




Here are 10 steps to move your dreams into reality:

1. Define the difference. You need to be clear about how your product is unlike other competitors.

Suppose your dream involves a new type of social media that lets you create online collections of visuals that people can share. Are you talking about Pinterest? Slideshare? Instagram? You need to set yourself apart. If your idea is not clearly defined, people may have a "been there, done that" view of it.

2. Look for the problem-need-want your idea solves. Will it shorten the time it takes to do something? Does it make it easier to find something? Can it make something more exciting or more functional? If your product or service doesn't address an identifiable problem, need or want, why would anyone spend money on it?

3. Use clear, strong words. This is not the time to say, "It's kinda like this...." Find the exact right words and avoid jargon. Instead, focus on a description that can fire the imagination. If you can't get people excited about your idea, it's not going to go anywhere beyond your head.






4. Do your homework. Are you the first with this idea, or will you have competition? Research online, visit conferences in your industry, talk to experts and search for mentors. Do your due diligence now. You don't want to discover that someone else got there first after you invest valuable time and money.


5. Do your homework again. Even if no one else has your idea, someone may have another plan to solve the same issue your idea addresses. Look at any tangential businesses that may usurp your potential customer. You can do this determining and analyzing your competition. Think of this to help you: What might people spend their money or time on instead of your product or service?

6. Define your customer base. If you say "everyone," you're just being lazy and you're kidding yourself. Who are your product or service's early adopters? Will people choose your idea over something they already spend time and money on, or will they decide this is a brand new way to spend time and money? Which people will really, really want what you have to offer, and who will have to be educated or talked into it?

7. Determine your resource requirements. What exactly do you need to get started? Can you build it in your basement using standard tools and materials? Does everything depend on a website that distributes the service? Can you handle the startup alone or do you need a team? And if so, a team that includes who? How much money do you need to get your idea off the ground? This is not a fast process. Expect to spend a fair amount of time on research, checking with suppliers, and talking with industry experts and specialists.


8. Build a prototype. Yes, this is critical with a product, but just as important if you're offering a service. If you're creating a service, your prototype can be a process map that details customer contact points and what has to happen internally to meet customer needs. A physical prototype should be working and include a clear understanding of function, reliability and production requirements. If you can't actually build a real prototype at least have computer-aided designs with detailed specs.

9. Do the math. No plan is complete without a thorough financial analysis. This includes a realistic and convincing revenue projection and accompanying costs. You should be able to detail the estimated break-even point and future profits. If you need help on this part, get it. A bush-league financial statement can kill even the greatest idea.

10. Write your plan. I'm not talking about the pitch you give potential money people -- I mean your internal plan for taking your dreams all the way to the finish line. You need to have this in place for yourself, so that when you wake up tomorrow you know what to do. It will keep changing, and that's okay. In fact, it's important to maintain flexibility in your plan.

When you take the leap with your big vision, you'll either bounce, crash or fly. But one thing's for sure, you'll never find out if you don't take action. 
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Surbhi Maheshwari [MBA Fin / Mktg ] 
Manager Finance
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Best Stock Market Investments



The stock markets are a means to buy and sell, but they are a market place: when, what, and how often and how much one buys, accumulates or sells is NOT the province of the market: that is the province of the field of investment which is covered elsewhere. Investment in general is a rich and complex field as it serves all kinds of investors, government, corporations, services, groups and individuals: each investor has her own objective, her own access to capital which to invest. Indeed, the subject of investing can well be approached from the investors point of view. Given that I am writing this here in a wiki, an information forum open to and created by the community of the world, it might be appropriate to direct this summary to the individual small investor, who invests as part of a long term and life long plan of savings for herself, her family and heirs. Again, the market is a place where one trades (buys and sells) financial instruments, such as stock, bonds and the many forms of these instruments, and is not itself concerned with investing, ie, the strategy for making a profit under many many varied desires and circumstances. This section under the stock market should be dry, technical and thorough, and should serve as a reference. However, to understand the vehicles, form a coherent view of ones own objectives and the appropriate vehicles: stocks (common, preferred) bonds (convertible or not) one should start with an introduction to investing, and most likely, focusing at first on individual investing, which should be the most straight forward and the most useful.





Traditionally the US stock exchange has given an annual average return of seven percent after adjusting for inflation. This makes it one of the most lucrative investments available. Granted, there is no guarantee that the market will behave in the future as it has in the past, but it has been consistent in some respects over its 70+ year history.
The challenge and lure of Investing come from the fact that it is an inexact science. In physics, there are a few laws which govern a large variety of physical phenomena. In Investing, there are no such comparable laws. Investing is all about predicting the future. Since, there are a large number of factors influencing the future price of a stock, there is always a degree of uncertainty with any position.
Stocks are just one kind of financial instruments. The field is complicated by the fact that there are mutual funds, Exchange Traded Funds (ETFs), Real Estate Investment Trusts (REITs), options, futures , bonds and several other kind of financial instruments. It takes almost a year to just familiarize oneself with the jargon of the field.

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Buy or Sell Stock Advice,
Investing in the Market,
Investment Strategies for Stock Market,
Government Investment in Stock Market,
Learn About Share Market,
How Invest in Share Market,
Learn Stock Market,

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Surbhi Maheshwari [MBA Fin / Mktg ] 
Manager Finance
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Thursday, 20 February 2014

Share

A 50- Something Year old White Woman Mrs Nancy Clair from UK  Arrived at her seat on a Crowded Flight BA 443 and immediately didn't want the seat. 
Her seat was next to a Black Man Raj Kapoor. Disgusted, the Woman immediately summoned the Flight Attendant Ria Ber  and demanded a new seat. 
The woman said "I cannot sit here next to this Black Man." The Fight Attendant Ria said "Let me see if I can find another seat." 
After checking, the Ria [ Flight Attendant ] returned and stated "Ma'am, there are no more seats in economy, but I will check with the Captain John Golfin and see if there is something in First Class. 
" About 10 minutes went by and the Flight Attendant Ria returned and stated   "The Captain John has confirmed that there are no more seats in Economy, but there is one in First class. 
It is our  Airlines Policy to never move a person from Economy to 
First Class, but being that it would be some sort of scandal to force a person to sit next to an UNPLEASANT person, Captain John agreed to make the switch to first class." Before the woman could say anything, The Ria gestured to the Black Man and said,

 "Therefore Sir Raj, 
If you would so kindly retrieve your personal items, we would like to move you to the Comfort of First Class as the Captain doesn't want you to sit next to an UnPleasant Person.
" Passengers in the seats nearby began to applause while some gave a standing ovation..............

 SHARE THIS IF YOU AGAINST RACISM and its Indian species CASTEISM.


Surbhi Maheshwari [MBA Fin / Mktg ] 
Manager Finance
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Monday, 17 February 2014

Learn Best Way to Invest Beginner Money !!



The Main Educational Ideas of this blog is to help you learn and train yourself to put money aside, commit money to earn a financial return as well as the Best Ways to Invest Money? How to invest money Is committing money to earn a financial return the same as playing for money? It must have crossed your mind if you had committed some money every month to acquire shares of any major company during four or five years previous to filing its bankruptcy. Having tried to take some business risks cost you an arm and a leg, but if you had given it a second thought you would have committed your money to a savings account earning a 1,3 or 2,3 annual percent during that time period. Still, during that lapse of time, the Dow Jones Industrial Average scale had raised 100% its price. Middle class property house prices had raised between 6% and 8% in that same time. Certificates gained around 6% per year. Could your possibilities to succeed be higher if you were playing at some casino or race? You may either come out naked or you may triple your pension money.



Committing money in certificates, shares and/or properties is not similar to playing for money, even when shares, certificates and property prices fluctuate suddenly. Keeping money aside at home is not the same either. Contrasting ideas come from the following: Putting money aside is to keep your money worth the same when not being used. On the other hand, committing money for profit has to do with risking. Depending on where you put your cash, that is to say what kind of business, you’ll get more or less turnovers. To invest is to put money in the financial market or in real estate to increase its future value. Committing your money includes shares, collecting coin, bonds, real estate, options, and future contracts; savings is usually done through a bank savings account.





Speculating is putting money in a place in which opportunities to get a financial return in blue through a determined period of time are just minimum. With this investment probabilities of getting back some money over a long period of time are really high. Therefore, we can assure that investing and speculating are not the same; moreover, speculating is more related to gambling in which odds are against the individual that decides to invest. The risk of loosing in future contract investments area extremely high. For each dollar earned from commercializing future contracts you loose another one. Then, why are there who invest en speculative values? The answer is very simple. If investments work as one hopes or expects, the investors will count with a substantial turnover.

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Thanks,

Surbhi Maheshwari [MBA Fin / Mktg ] 
Manager Finance
On Line Assistence :
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Sunday, 16 February 2014

Mind Blowing Ways To Flourish Your Home Business




10 Mind Blowing Ways To Flourish Your Home Business 



1. Show your prospects how much enthusiasm
you have for your product and business. If you're
convincing enough, they will be enthusiastic too.

2. End your sales letter or ad copy with a strong
closing. It could be a free bonus, a discount price,
a benefit reminder, an ordering deadline, etc.

3. Please your complaining customers. You can
refund their money, give them a discount, give
them a free gift, solve the problem quickly, etc.

4. Make your customers get excited about your
business and they will tell their friends. Give
them a free vacation certificate, a coupon, etc.

5. Give your prospects extra confidence so they
will order. Use endorsements, testimonials, a
strong guarantee or warranty, etc.



6. Build your opt-in list by allowing your visitors
to sign up for a free e-zine, ebooks, software,
contests, sweepstakes, etc.

7. Give your prospects or customers a breath of
fresh air. Don't be afraid to design your web site
and ad copies different from everyone else.


8. Allow your customers to get part of your total
offer right after they order. If you have to ship the
item, make one of your bonuses available online.

9. Write and submit articles to e-zine publishers
or webmasters. If you want it to be published, it
should be like an article and not like an ad.

10. Show your prospects that you are an expert,
because authority can persuade people to buy.
You could publish an article, write an ebook, etc.


Home Business for Women,
Home Business in India,
Home Business Ideas,
Start Your Own Home Business,
Work from Home Business,
Internet Home Business,
Home Based Business,
Small Business,

Thanks,

Surbhi Maheshwari [MBA Fin / Mktg ] 
Manager Finance
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Wednesday, 12 February 2014

10 Effective Ways To Reduce Your Business Costs- Finance Tips


1. Barter
If you have a business you should be bartering goods
and services with other businesses. You should try to
trade for something before you buy it. Barter deals
usually require little or no money.

2. Network
Try networking your business with other businesses.
You could trade leads or mailing lists. This will cut
down on your marketing and advertising costs. You
may also try bartering goods and services with them.

3. Wholesale/Bulk
You'll save money buying your business supplies in
bulk quantities. You could get a membership at a
wholesale warehouse or buy them through a mail
order wholesaler. Buy the supplies you are always
running out of.




4. Free Stuff
You should try visiting the thousands of freebie sites
on the internet before buying your business supplies.
You can find free software, graphics, backgrounds,
online business services etc.

5. Borrow/Rent
Have you ever purchased business equipment you
only needed for a small period of time? You could
have just borrowed the equipment from someone
else or rented the equipment from a "rent-all" store.





6. Online/Offline Auctions
You can find lower prices on business supplies and
equipment at online and offline auctions. I'm not
saying all the time, but before you go pay retail for
these items try bidding on them first.


7. Plan Ahead
Make a list of business supplies or equipment you'll
need in the future. Keep an eye out for stores that
have big sales. Purchase the supplies when they go
on sale before you need them.

8. Used Stuff
If your business equipment and supplies don't need
to be new, buy them used. You can find used items
at yard and garage sales, used stores, used stuff
for sale message boards and newsgroups etc.

9. Negotiate
You should always try negotiate a lower price for
any business equipment or supplies. It doesn't hurt
to try. Pretend you are talking to a salesman at a car
lot.

10. Search
You can always be searching for new suppliers for
your business supplies and equipment. Look for
suppliers with lower prices and better quality. Don't
just be satisfied with a few.


Surbhi Maheshwari [MBA Fin / Mktg ] 
Manager Finance
On Line Assistence :


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Sunday, 9 February 2014

Investment Banking


Investment banking is a type of financial service that focuses on helping companies acquire funds and grow their portfolios. Much of this comes in the form of stock and bonds transfer, but investment capital and wholesale corporate acquisitions are also part of the equation. Bankers within this sector are usually highly trained, and are widely recognized as some of the most elite participants in the financial marketplace. They are often sought as much for their consulting and advising services as they are for actually executing transactions.



Consulting Services

Investment bankers frequently give companies advice on mergers and acquisitions. They also track the market in order to help executive officers determine when to make public offerings and how best to manage public assets. Some of the consultative activities investment banking firms engage in overlap with those of private brokerages which often give buy-and-sell advice to the companies they represent. Investment banking is typically a much more nuanced service, but many of the basic strategies are the same.




Transactions and Purchases

Most of the consultants and specialists working within investment bank firms are able to actually execute transactions on behalf of clients, as well. Many large companies simply want the advice, and will then make their own decisions in-house. Particularly for small businesses and companies without robust financial services divisions, however, hiring an outside consultant to manage investment decisions can make a lot of sense.

Ad
Benefits for Both Buyers and Sellers

When done properly, investment banking has the potential to benefit both those who are selling corporate acquisitions and those who are buying. Asset sales generate substantial revenues that companies can use to front new products, promote existing brands, or invest in research and development. Breaking into business typically requires a lot of money upfront before any profits are realized, but once those benefits come, primary investors usually profit substantially.

Distinction Between Commercial and Investment Banking

Commercial banking — that is, basic account management, loans, and standard investments like certificates of deposit — are typically kept separate from corporate investment activities, and many banks engage in but one area. In the United States, it was illegal for a bank to have both commercial and investment divisions until 1999, when the Gramm-Leach-Bliley Act legalized multiple areas of specialty. Institutions that offer dual services usually do so through different branches and staffs, and accounts are usually maintained separately.

Breaking Into the Field

Investment banking is often one of the most lucrative and sought-after jobs in finance, but with this prestige comes great responsibility. Most of the professionals in this field have extensive training. A college degree in finance or accounting is almost always required, and graduate degrees — particularly in business, corporate finance, or financial management — are quite common.

Career Prospects and Growth Potential

Investment bankers typically enjoy a great deal of job security. Corporations of all sizes and maturity levels can make use of investment banking services, and there is almost always a market for these skills. Entry-level workers almost always have wide horizons for growth and promotion.

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Investment Banking Interview Questions,
Investment Banking Jobs in India,
List of Investment Banks


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Surbhi Maheshwari [MBA Fin / Mktg ] 
Manager Finance
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Start Your Online Business and Be an Enterpreneur



Last week, we talked about what search engine optimization is and why you – as a 

small business owner – should care. But that said, knowing what SEO is pretty 

different from knowing how to implement this science on your own website!

Now, what you need to keep in mind is that SEO can be complex. Companies like 

Google and Microsoft employ some of the smartest scientists and mathematicians to 

make their algorithms as effective as possible. If you dig too deeply into the 

recommendations made by SEO strategists, you’re bound to feel overwhelmed.

So instead of stressing yourself out, start with any of the following seven SEO 

techniques. All of them can be easily implemented whenever you have a spare hour, 

making proper website optimization an attainable goal for even the “non-techiest” 

of small business owners.

Technique #1 – Optimize your title tags

Every page on your website should have its own unique title tag. However, not all 

title tags are created equally!

From an SEO perspective, a good title tag should:

Be no more than 70 characters (including spaces)
Include both product- or service-related keywords and your company’s brand name
Be both intriguing and informative enough to prompt search engine users to click 

through to your page (as title tags are typically used in the snipped displayed in 

the natural search results)
To see what this all looks like in real life, let’s look at a hypothetical example 

of how this and the following SEO techniques could be put into practice…

Suppose you run an auto body shop in San Francisco, CA. You’ve recently launched a 

new website which includes a page on your current specials. After conducting your 

keyword research, you’ve decided to target the phrase “auto body coupon,” along 

with location modifiers that put your website in front of consumers in your city.


In addition, as you’re crafting your title tags, avoid “keyword stuffing” these 

important fields. Title tags that are no more than a string of all your website’s 

target keywords (in this example, something like “Auto Body Coupons, Auto Body 

Discounts, Auto Body Savings”) frustrate visitors and can lead to over-

optimization penalties by the search engines.

Technique #2 – Create compelling meta descriptions

Along with your title tags, the section of every page on your website should 

contain a customized meta description. These brief page summaries should be no 

more than 150-160 characters long and should include at least one mention of your 

page’s target keyword phrase.

Following our previous example, your meta description could read something like 

this:

“Need quality auto body repair work done at a discount price? Check out the latest 

auto body coupon codes from Frank's Auto of San Francisco, CA.”

While meta descriptions don’t hold nearly the SEO weight that they used to, their 

presence in the snippets found on search engine results pages plays an important 

role in your site’s overall click-through rate (CTR). By writing your meta 

descriptions in a way that captures search users’ attention, you’ll increase the 

number of visitors who choose to click on your listing compared to your 

competitors’.

Technique #3 – Utilize keyword-rich headings

Both the title tag and meta description should be included in the section of every 

page on your website – but what about the rest of your page’s content?

When it comes to your pages’ body text, one of the best things you can do to 

improve your overall SEO value is to include <h2> and heading tags containing your 

target keyword phrases in your content. Not only do the search engines place added 

weight on the words found in these particular tags, the visual relief they provide 

to your website’s readers will help them to move more efficiently through your 

site’s content.

Technique #4 – Add ALT tags to your images

If you choose to add images to your web pages, make sure to add ALT tags to them 

as well.

ALT tags originally came about to provide visually impaired website visitors using 

text-to-speech devises with additional information about the content on their 

screens. And though this initial purpose is still valid, the content found in 

these fields is also important when it comes to SEO.

Again, you shouldn’t “stuff” your ALT tag full of target keywords and keyword 

variations. Instead, use your ALT tags to clearly and accurately describe your 

website’s images, working in keyword phrases as they occur naturally.

Technique #5 – Create a sitemap

In the world of SEO, the search engines’ indexing programs – commonly referred to 

as “spiders” – play the important role of analyzing new websites (or new content 

added to existing websites) and adding their content to the lists of pages that 

can be displayed in response to user queries.

As a result, facilitating the easy movement of these spider programs throughout 

your own site is an important part of optimizing your content for natural search 

traffic.

One of the best things you can do to help the spiders index your website is to 

create a sitemap – a page listing links to all the other pages on your site. There 

are plenty of different automated tools that can generate these important pages 

for you, though you can always create a sitemap by hand if your site is small.

Technique #6 – Build internal links between pages


Another way to help the search engine spiders to catalogue all of your site’s 

pages is to create internal links that connect your different pieces of content.

As an example, instead of simply linking to your “Contact” or “About Us” page from 

your navigation bar, consider adding text links to these pages from within the 

body content found on your home page. Doing so is a great way to help your 

visitors find the information they’re looking for, in addition to providing a 

major SEO boost to your site’s content.

Technique #7 – Update your site regularly

One final SEO technique you’ll want to implement is to update your site 

periodically. Because the search engines’ top priority is serving up the results 

that will best meet their users’ needs, they prefer to share websites that contain 

the latest, most up-to-date information. In addition, the more content you post to 

your site, the more keywords your website will include – increasing your odds of 

generating search engine traffic.

The easiest way to make regular updating a part of your SEO strategy is to create 

a company blog or news section. Either one of these tools will help you to connect 

with your readers, while also appeasing the search engines’ desire for fresh 

content.

Unfortunately, implementing these seven basic SEO techniques on your website alone 

isn’t enough to guarantee that your site will reach the coveted top spot in the 

search engine results pages for your chosen keyword phrases overnight. 

Realistically, SEO is a process that takes time to deliver results – though many 

new webmasters find this frustrating.

Instead of getting overwhelmed by the number of different SEO techniques out 

there, start with these seven basics. Over time and with continued commitment to 

pleasing both your readers and the search engines, you will start to see results!



Thanks,

Surbhi Maheshwari [MBA Fin / Mktg ] 
Manager Finance
On Line Assistence :



Blog 1
A world of airplanes


Topic : Dassault Falcon 2000 Transcontinental range mid to large size corporate jet 


Blog 2 
Finance and Forex

Topic : Investment Banking


Blog 3 
Enterpreneurship


Topic : Start Your Online Business and Be an Enterpreneur 

Blog 4 
Modeling 

Topic : Can I Be a Model?



Blog 6
Travel and Toursim



Topic : Chennai To Shirdi Triambakeshwar Flight Tour Package


Blog 7
Earn Money


Topic : 10 Magic-Like Ways To Multiply Your Orders

Blog 8
Best Honeymoon Places to Visit


Topic : Rajasthan Travel Packages
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